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Strategic Alliance: An Example

Strategic alliances and partnerships can and do save money. But most importantly, they can conserve cash and help you run your business more effectively. Here’s an excerpt from another blog that provides a real-life example of the benefits partnering can provide.

“An IT firm, Harris and Associates, offers Web hosting, computer programming, network management and data back-up. The firm was looking for ways to expand its services without incurring additional expenses. They sought a strategic alliance with Creative Images.  Creative Images is a branding, creative services and new media company. The unique alliance allows each company to specialize in what they do best while expanding their customer base.  Each company can now approach their existing and future clients with a suite of new services. The firms both agree to work with each other on client services with a percentage of the revenue generated from the services provided being returned to each of the firms.”

To read more about partnering, visit the the blog post: Strategic Alliances Help Businesses Save Money


About Tiffany C. Wright

Hi! I,Tiffany C. Wright, am the author of the ebook, "Help! I Need Money for My Business Now!!" and the book "Solving the Capital Equation: Financing Solutions for Small Businesses", available on Amazon. I am the president of Toca Family Business Services, a short-term & project-based interim management & strategic and financial advisory firm, located in Atlanta, Georgia. In the past five years I've helped small and medium companies restructure and obtain over $31 Million in financing and a similar amount in purchase orders and contracts. I have an MBA in Finance and Entrepreneurial Management from the Wharton School of Business at the University of Pennsylvania and a B.S. in Industrial and Systems Engineering from The Ohio State University. Personal: I enjoy investing. I am a prodigious reader of everything from business books, magazines, and newspapers to horror and popular fiction. I read 4-6 books per month. I also love to travel. I've been to 33 countries on 5 continents and lived in Japan for 2.5 years and aim for a foreign locale twice a year. I am also an athlete and run track on the Master's Circuit. The highlight was placing 7th in my age group in the 2007 World Master's Track and Field Championships in Italy.


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The Resourceful CEO, Tiffany C. Wright

the president of Toca Family Business Services, a strategic and financial advisory firm which provides short-term & project-based C-level management. She is the author of Solving the Financial Equation: Financing Solutions for Small Businesses, available on Amazon.

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